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Lead by Example

Morning Pointe leaders believe in service and are dedicated to fostering good citizens through meaningful relationships and experiential education. Students, entrepreneurs, philanthropists and individuals, both young and old, can leave a legacy for the next generation.

“It is profoundly true that the most certain way for people to bring hope, help, meaning and joy to their own lives is by reaching out and bringing hope, meaning and joy to the lives of others.” – Anonymous

“I’ve had the privilege of being acquainted with Greg Vital for the past three years. As a former Collegedale resident and student at Southern Adventist University – I saw first-hand the deep personal interest Mr. Vital has for his community. From mentoring individual students, to serving on numerous boards and committees, to generously supporting Southern Adventist University’s Service Learning Initiative (a community service and career building program) Greg has made a difference in the lives of young people. But it’s not just young people that Mr. Vital has impacted. He cares about community members of every age. His passion for ensuring that elderly community members have a high quality of life has driven him to develop some of the finest assisted living programs and senior care facilities in the nation.” – Elise Harboldt, RN

Franklin Farrow has never taken his eye off the community in which he lives and works. A magna cum laude graduate of Southern Adventist University, Franklin gives tirelessly by serving on the boards of the East Tennessee Orchestra, Samaritan Center, Bible in the Schools, the Tennessee Advisory Board of the Trust for Public Land, and his college alma mater. In the words of Ben Wygal, the Samaritan Center’s board chair, “Not only is Franklin practicing philanthropy, he and his wife are teaching their children to give to good causes.” That gives us even more hope for the future, and when personal philanthropy sinks its hands into the soil and helps knit together the fabric of the community, you know there is a richness of spirit.

Dr. Jicha, M.D., Ph.D, Professor or Neurology at University of Kentucky and Director of the Clinical Core at the UK Alzheimer’s Disease Center speaks to over 130 Morning Pointe families and residents in Lexington, Kentucky about aging with grace and dignity. Please remember to seek resources to educate yourself and for care assistance that will ensure the safety or you and your loved one.


In the courtyard of Morning Pointe of Chattanooga at Shallowford is a model train track – an early 1900s depiction of the Chattanooga Southern Railway. Mr. Karl Shaffer designed the venue and led the track assembly. Volunteers Jim Bailiff, Ben Benford, Al Ceren, Charles Jennings and Lori Hairrell created and painted building structures for four villages, meticulously enhancing the train and building interiors with lights and people. The Morning Pointe Choo-Choo promotes intergenerational activities, opportunities for story-telling, and overall happiness.

Girls Inc. of Chattanooga and Morning Pointe provide intergenerational learning opportunities, led by trained professionals in partnership with research-based programming that supports the next generation of caregivers. Girls ages 6 -18 learn the legacy of caring in healthy and positive environments where girls enjoy being girls and seniors share their experience and wisdom to nurture a capacity for personal achievement, college attainment, confident adulthood, economic independence and community service.


Always eager to make a difference, Morning Pointe of Tuscaloosa residents create signs and collect donations to support the Community Soup Bowl.  Ollie Hutcheson, Martha Latham, Mildred Faber and Melanie Jones collected donations throughout the Lenten season to help feed the hungry.

Morning Pointe of Ridge, Kentucky’s leadership team collected, sorted and bagged over 50 bags with hygiene products, razors, shampoo, soap, lotions, and dental care items for The Clean Start program. Operated by Ashland Area Presbyterian Ministries, the cleaning supplies and toiletry bags to given to people in need of assistance.